Preview Mode Links will not work in preview mode

What's Working in Ecommerce


Mar 22, 2022

In this episode, Ian Lamont from i30 Media shares his marketing strategies based on 10 years of experience and learnings using Amazon’s advertising platform.

For help with paid social, paid search, or email automation, check out our agency here:
https://www.caravandigital.com/

You can find Ian Lamont at i30 Media here:
https://in30minutes.biz/ 
https://www.linkedin.com/in/ianlamont/
http://leanmedia.org/ 

Timestamps:

0:00 Intro
1:30 Selling on Amazon vs Your Website
2:58 Number of Years Working as an Amazon Seller
4:08 Amazon Ads vs Amazon SEO
5:13 Mistakes in Advertising on Amazon to Learn From
11:09 Essential Aspects in Amazon Product Detail Pages
15:13 Driving Results for Your Products on Amazon
16:18 Similarities and Difference Between Facebook and Amazon Metrics
18:03 Creating Your Own Metrics for your Amazon Ads
19:32  Helpful Tools in Analyzing Amazon Analytics
20:43 Other Helpful Resources for Amazon Sellers
22:01 Strategies that Work in Building Your Brand