Preview Mode Links will not work in preview mode

What's Working in Ecommerce

Feb 22, 2023

In this episode, Max Rast from Klar talks about how to gain insights into the deeper motives behind consumer purchases with qualitative data.

For help with paid social, paid search, or email automation, check out our agency here:

You can find Maximilian Rast from Klar here:


1:18 What is Business Intelligence
3:10 Collecting Qualitative Data
4:39 Questions to Ask in a Survey
7:39 The Process of Growing Your Brand
10:34 The Unit Economics of a Successful Brand
15:57 Liquidity vs Liability
19:01 Contribution Margin
27:01 A Demo on Klar