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What's Working in Ecommerce


Sep 6, 2023

In this episode, dive into the fascinating world of e-commerce with Ryan Flannigan from Nuance Media.

Today, we delve deep into Amazon optimization, the nuances of paid traffic, and the power of data-driven strategies.

Learn from real-life case studies and uncover the secrets of platforms like Helium 10 and Jungle Scout Cobalt.

For help with paid social, paid search, or email automation, check out our agency here:

https://www.caravandigital.com/

 

You can find Ryan Flannigan from Nuanced Media here:
https://nuancedmedia.com/ 

https://www.linkedin.com/in/ryanflannagan/ 

 

Timestamps:

00:01:16 - Amazon: optimize hero listings, stay competitive.
00:03:52 - Growth-driven advertising: competitive analysis, data-driven optimization.
00:08:37 - Expensive tools analyze market, inform decisions.
00:10:36 - Split testing on Amazon, use Google Optimize.
00:12:18 - Agencies optimize listings, impact sales.
00:16:10 - A+ Content increases conversion rates.
00:19:27 - Optimize listings, PPC campaigns for growth.
00:21:52 - Selling on brand's website vs Amazon.
00:25:11 - Optimize listings, get reviews, work with professionals.
00:29:14 - Subscribe and share the podcast.
00:29:14 - Catch the next episode.
00:29:14 - Share the podcast with others.