Preview Mode Links will not work in preview mode

What's Working in Ecommerce

Nov 21, 2022

In this episode, Avi Kumar, founder and CEO of KUWARE, Inc., shares his fractional CMO strategy for a business that delivers. Gather new insights to grow your business with Avi's scientific approach to marketing.

For help with paid social, paid search, or email automation, check out our agency here:

You can find Avi Kumar from Kuware here: 


0:00 Intro
6:38 How Do Brands Vet Digital Marketing Partners?
9:47 Getting a Hesitant Client to Open Up
11:09 Gauging a Client's Ability to Scale
13:02 Metric Used by a Fractional CMO Firm
16:00 Discussing the Ramp-up and Time Expectations
17:36 When to Outsource Your Marketing
19:36 Boosting Conversion Rates