Preview Mode Links will not work in preview mode

What's Working in Ecommerce


Sep 7, 2023

Join us in this enlightening conversation with Aman Ghataura, the Head of Growth of Nuoptima and Alphagreen, as we delve deep into the e-commerce world, particularly focusing on the CBD marketplace. Aman shares the trials and triumphs of advertising in the CBD space and how strategic SEO can be a game-changer.

For help with paid social, paid search, or email automation, check out our agency here:

https://www.caravandigital.com/

You can find Aman Ghataura here:
https://nuoptima.com/
https://alphagreen.io/ 

https://www.linkedin.com/in/aman-ghataura-2336b1100/ 

 

Timestamps:

00:01:11 - Aman on creating Alphagreen, CBD marketplace in Europe

00:02:19 - Aman on using SEO to outrank CBD brands

00:04:50 - Aman on writing high-quality product descriptions for SEO

00:09:18 - Speaker on using icon text for effective communication

00:13:53 - Speaker on benefits of FAQ sections on product pages

00:15:58 - Speaker on detailed product descriptions in competitive niches

00:17:35 - Discussion on blog post structure and elements

00:19:41 - Explanation of contextual pop-ups for conversions and guidance

00:24:24 - Comparison of SEO and PPC costs and returns

00:26:32 - Discussion on sales analysis in B2B and e-commerce

00:27:34 - Exploration of agency success levels and partnerships

00:29:07 - Explanation of focusing on one service or industry