Oct 30, 2023
In this episode of "What's Working in Ecommerce", the discussion between the host Eagan Heath and Mike Wenzel, a graphic designer from Caravan Digital continues.
They discuss Mike's design work for clients, including a rebranding project for Global Coin and a website redesign for Fromagination, an artisan cheese...
Oct 26, 2023
In this podcast episode, Mike Wenzel, a graphic designer from Caravan Digital talks about the importance of branding and design for e-commerce brands. He shares the difference between graphic design and branding, emphasizing the value of brand loyalty and showcasing examples of brands that excel in branding and...
Oct 23, 2023
Jeff Greenfield, CEO of Provalytics and an expert in attribution and analytics discusses the current landscape of analytics, including the upcoming cookie apocalypse, iOS changes, and privacy regulations.
He emphasizes the need to shift our perspective and adapt to the changing digital environment. He highlights...
Oct 20, 2023
In this podcast episode Sarah Levinger, founder of HG Performance Creative talks about creative strategy in paid advertising for e-commerce.
Sarah discusses the importance of messaging in creative strategy, emphasizing the power of images over text.
She shares examples of brands that struggled with engagement and...
Oct 18, 2023
In this episode, Anton Hermann from SPACEGOATS, an expert in selling on Amazon in Europe discusses the barriers and challenges faced by non-European Union companies when selling on Amazon in Europe.
Anton explains the need for a European partner to handle importation and product liability. He emphasizes the importance...