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What's Working in Ecommerce

Nov 29, 2023

In this podcast episode, Lauren Lee from ClickBank delves into affiliate marketing for e-commerce businesses. 

She shares the different types of affiliates, the importance of having a clear strategy, and the potential of email list management as an overlooked channel. 

Lauren also shares a success story of a brand...


Nov 27, 2023

In this podcast episode, Ben Fisher, CEO and Co-founder of Rodeo, joins host Eagan Heath to discuss the importance of subscriptions in eCommerce and the challenges faced by direct-to-consumer brands in implementing successful subscription models. 

 

Ben shares his experience and insights on building consumer-centric...


Nov 22, 2023

In this episode of "What's Working in Ecommerce Podcast," Manish Chowdhary, the Founder & CEO of Cahoot returns as a guest to discuss the current state of shipping logistics and e-commerce order fulfillment with host Eagan Heath. 

 

They delve into the changes in Amazon's logistics model, the impact of rising costs on...


Nov 20, 2023

In this podcast episode, Kate Toon, founder of Stay Tooned Inc shares common mistakes in digital marketing, the importance of understanding the customer, and Kate's approach to copywriting for e-commerce sites. 

 

Kate emphasizes the need for businesses to conduct audits and understand their customers' desires and...


Nov 15, 2023

In this episode, Michael Epstein, co-founder of PostPilot, shares about the effectiveness of postcard marketing and direct mail in the eCommerce industry. 

He highlights the decline in email engagement rates and the need for alternative marketing channels. 

PostPilot aims to be a streamlined direct mail solution,...